Publications
“The Power of Commitment in Group Search’’, Xinyu Cao, Yuting Zhu. Marketing Science, forthcoming.
“The Impact of COVID-19 Pandemic on the Behavior of Online Gig Workers’’, Xinyu Cao, Dennis Zhang, Lei Huang. M&SOM, 24.5 (2022): 2611-2628.
- “Preference Learning and Demand Forecast’’, Xinyu Cao, Juanjuan Zhang. Marketing Science 40.1 (2021): 62-79.
- 2021 John D. C. Little Award, Winner
- 2021 Frank M. Bass Award, Finalist
“Cooperative Search Advertising’’, Xinyu Cao, Tony Ke. Marketing Science, 38.1 (2019): 44–67.
“How do successful scholars get their best research ideas? An exploration’’, Cathy Cao, Xinyu Cao, Matthew Cashman, Madhav Kumar, Artem Timoshenko, Jeremy Yang, Shuyi Yu, Jerry Zhang, Yuting Zhu, Birger Wernerfelt. Marketing Letters 30.3 (2019): 221-232.
- “Stochastic Control for Smart Grid Users with Flexible Demand’’, Yong Liang, Long He, Xinyu Cao, and Zuo-Jun Max Shen. IEEE Transactions on Smart Grid 4.4 (2013): 2296-2308.
Working Papers
“NFT Royalties and Art Market Efficiency’’, Xinyu Cao, Jieteng Chen, Tony Ke. In preparation for submission.
“The Heterogeneous Treatment Effect of Bullet Chats: An Instrumental-Variable Approach’’, Xinyu Cao, Yan Cheng, Jingbo Wang, Zuo-Jun Max Shen. In preparation for submission.